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Helan orginates in Genova, a region near Milan, Italy. The company believes in the goodness of the natural by only using natural plant extract and essences as the base of the skin product. There is no chemical surfactant or preservatives in the product. It is hypoallergenic, safe, effective, dermatological tested organic cosmetic products which verified without testing on animals.

There are four series namely Linea Bimbi, Sole Bimbi, Linea Mama and ZanzHelan which serve different needs of babies and mothers.